SEO Retainer for UK law firms.
Senior, SRA-aware SEO done by me personally on your live site every month. Strategy, on-page work, content, links, AI search visibility and reporting. Six to twelve month engagements, capped at four firms at a time. Where most firms settle after the audit.
A senior monthly SEO retainer for UK law firms.
Senior consultant doing the work
No account managers, no juniors, no offshore content desk. The person who pitched is the person doing the work.
SRA-aware throughout
Every recommendation respects the Code of Conduct from the start. Not retrofitted when a partner spots a problem.
AI search visibility included
Not sold separately, not treated as a 2027 problem. AI visibility work runs alongside classic SEO every month.
What this engagement actually does.
Monthly strategic direction
Priorities for the month, what is moving, what is not, what to push on next.
On-page and technical SEO
Page-level optimisation, schema, Core Web Vitals, crawlability. Shipped to your live site.
Content programme
Practice area pillar pages, FAQ content for AI Overview citation, partner-bylined articles.
AI search visibility programme
Ongoing work to be cited across ChatGPT, Perplexity, AI Overviews, Gemini and Copilot.
Local SEO and GBP management
Per-location GBP, local citations, NAP consistency, review acquisition.
Monthly partner-readable reporting
Plain English. What shipped, what moved, what is next. Including AI search visibility tracking.
SEO Retainer FAQs.
FAQ 1How long is a typical engagement?
Six to twelve months, with some firms moving to a quarterly senior-advisory retainer afterwards. No long-tail lock-ins.
FAQ 2Can we cancel?
Yes. If the work is not earning its place, you should be free to stop.
FAQ 3What does it cost?
Premium consultancy pricing. Meaningfully more than mid-tier legal SEO agencies, meaningfully less than Big Four advisory. Quoted per firm.
FAQ 4Do you guarantee results?
No, and Rule 8.8 prohibits misleading guarantees anyway. What I guarantee is senior input, SRA-aware work, and honest monthly reporting.
FAQ 5Can you really only take four firms?
Yes. Quality does not scale by adding clients.
Want to discuss SEO Retainer for your firm?
Book a 30-minute intro call. Or commission the SRA-Compliant AI Visibility Audit and get a formal picture of where this service would deliver the most value.